@import url("https://fonts.googleapis.com/css2?family=Fredericka+the+Great&family=Inter:ital,opsz,wght@0,14..32,100..900;1,14..32,100..900&family=Lato:ital,wght@0,100;0,300;0,400;0,700;0,900;1,100;1,300;1,400;1,700;1,900&family=Merriweather:ital,opsz,wght@0,18..144,300..900;1,18..144,300..900&family=Roboto:ital,wght@0,100..900;1,100..900&display=swap");

*{
    box-sizing: border-box;
    margin:0;
    padding:0;
    font-family: 'Inter', sans-serif ;
}
.html{
    scroll-behavior: smooth;
}
.container{
    max-width: 1440px;
    margin: 0 auto;
}

body{
    background-color: #fafaf7;
    color:#1f1f1f
}

header{
    position: sticky;
    top: 0;
    background-color: #fafaf7;
    z-index: 1000;
    padding: 20px 50px;
    transition: padding 0.3s ease;
    margin-bottom: 60px;
}

/*  make header smaller when scrolled */
header.scrolled {
    padding: 10px 50px;
}

nav{
    width:100%;
}
.navbar{
    display:flex; 
    align-items: center;        
}
.logo{
    flex: 0 0 auto;
    transition: transform 0.3s ease;
}
.logo:hover{
    transform:scale(1.5)
}
.logo img{
    display:block;
    height: 100px;
    width:auto;
}
.right-container{
    flex:1;
    display:flex;
    justify-content: flex-end;
    align-items:center;
    gap: 40px;
}
.nav-links{
    display: flex;
    gap: 48px;
    margin:0 auto; 
}
.nav-links a{
    text-decoration: none;
    color: #1f1f1f;
    font-weight: 510;
    font-size: 16px;
    cursor: pointer;
    transition: color 0.3s ease;
}
.nav-links a:hover, .nav-links a.active {
    text-decoration:underline;
    color: #2563eb;
    font-weight: bold;
}

.sticky-button {
    background-color: rgba(37,99,235,0); 
    color: #1b056c;
    padding: 10px 20px; 
    border: 1.5px solid #1b056c;
    border-radius: 10px; 
    cursor: pointer;
    font-size: 16px; 
    font-weight: 600;
    cursor:pointer;
    box-shadow: 4px 4px 4px rgb(0, 0, 0, 0.2);
    transition: color 0.3s ease;
    transition: background-color 0.3s ease;
    }
.sticky-button:hover{
    text-decoration:underline;
    color: white;
    background-color: none;
}
p{
    color: #333;
    font-size: 16px;
    line-height:1.5;
}

section{
    padding-left: 50px;
    padding-right: 50px;
    margin-bottom: 60px;
}
#services-snapshot, #value-prop, #framework-teaser,#about,
#audit-scope-anchor, #audit-demos, #audit-process-transparency, #audit-pricing-tiers,
#funnel-scope-anchor, #funnel-demo, #funnel-process-transparency, #funnel-pricing-tiers,
#framework-intro, #conversion-framework, #framework-applications, #framework-in-action, #authority-builder
{
    border-bottom: 1px solid #e0e0e0; /* divider line */
    padding-bottom: 60px; 
}
.hero-container{
    width:1050px;
    height:auto;
    display:flex;
    flex-direction:column;
    gap: 56px;
}
.hero-visual{
    width: 600px; /* 75% of 700 */
    height: 450px; /* 75% of 600 */
    display: flex; /* Keep this */
    justify-content: center;
    align-items: center; /* Keep this */   
}
.hero-visual img {
    width: fit-content;
    height: 450px;/* maintains aspect ratio */
}
.hero-headline{
   font-size:64px;
   font-weight: 700;
   line-height: 1.1;
   margin-bottom: 16px;
   text-transform: capitalize;
    max-width: fit-content;
}
.break{
    display:block;
}
.hero-subheadline{
    font-size: 20px;
    font-weight: 500;
    color: #333;
    margin-bottom: 12px;
    text-transform: capitalize;
}
.supporting-text{
    font-size:18px;
    text-transform: capitalize;
    color:#5a5a5a;
}
.medium{
    font-weight: 600;
    font-style: italic;
}
.strong{
    font-weight: 700;
}
.demo-video-container{
    width:700px;
    height:500px;
    display:flex; /*remove flex after putting visual and remove text placeholder*/
    justify-content: center;
    align-items: center;
    margin-bottom:56px;
}
video{
    width:100%;
    height:auto;
    border-radius:12px;
}
.primary-cta-button{
    background-color: #7a5c4b;
    color:white;
    width:fit-content;
    padding: 10px 50px; 
    font-size: 16px; 
    font-weight: 600;
    border-radius:10px;
    border:none;
    cursor:pointer;
    box-shadow: 4px 4px 4px rgb(0, 0, 0, 0.2);
}
#site-tooltip {
    position:absolute;
    display:none;
    background:#fafaf7;
    color:#1f1f1f;
    padding: 8px 12px;
    border-radius:10px;
    font-size: 13px;
    border: 1px solid #333;
    z-index: 999999 !important;
    pointer-events: none; /* User clicks "through" it to hit the button */
    white-space: nowrap;
    text-transform: capitalize;
    font-weight: 500;
}
.section-heading{
    font-size:32px;
    font-weight:600;
    color: #1f1f1f;
    line-height:1.2;
    margin-bottom: 40px;
}
.services-card-container{
    display: flex;
    flex-direction: row;
    justify-content:space-between;
    align-items: stretch; 
    margin-top: 10px;  
    
}
.services-card{
    width:50%;
}

.services-card-container {
    position: relative;
}

.services-card-container::after {
    content: '';
    position: absolute;
    left: 35%; 
    top: 0;
    bottom: 0;
    width: 1px;
    background-color: rgba(122,92,75,0.35);
    transform: translateX(-35%); 
}
.services-card-headline,.section-subheading, .card-common-headline{
   font-size: 24px; 
   color:#1f1f1f;
   font-weight: 600;
   line-height: 1.5;
   margin-bottom: 16px;
}
.service-card-text{
    margin-bottom: 20px;
    color: #333;
    line-height:1.8;
}

.service-link-cta a, .stripe-link-cta a, .notion-link-cta a, .funnel-link-cta a{
    color:#7a5c4b;
    font-weight: 600;
    text-decoration: none;
    transition: color 0.3s ease; 
}
.service-link-cta a:hover, .stripe-link-cta a:hover, 
.notion-link-cta a:hover, .funnel-link-cta a:hover{
    color:#2563eb;
    text-decoration: underline;
    cursor: pointer;
}
.spacer{
    margin-top:16px;
}
.framework-teaser-content{
    display:flex;
    flex-direction: row;
    justify-content: space-between;
    align-items: stretch;
}
.teaser-text .service-link-cta{
    margin-top:40px;
}
.framework-teaser-visual{
    width: 1000px;
    height:400px;
    display:flex; /*remove flex after putting visual and remove text placeholder*/
    justify-content: center;
    align-items: center; padding: 0 50px;
    margin-bottom: 60px;
}
.framework-teaser-visual img{
    width:600px;
    height:400px;
}
.final-text{
    font-weight: 600;
    margin-bottom: 40px;
    text-transform: capitalize;
}
.final-cta-button{
    background-color: #7a5c4b;
    color:white;
    padding: 10px 20px; 
    font-size: 16px; 
    font-weight: 600;
    border-radius:10px;
    border:none;
    cursor:pointer;
    width:fit-content;
    box-shadow: 4px 4px 4px rgb(0, 0, 0, 0.2);
}
footer {
    background-color: #DAC09F;
    padding: 50px;
    margin-top: 80px;
    width:100%;
}

.top-container {
    display: flex;
    gap: 96px;
    margin-bottom: 40px;
}

.group-1,
.group-2 {
    display: flex;
    flex-direction: column;
    gap: 25px; 
    padding: 15px auto;
}

.group-1 a,
.group-2 a {
    color: #1f1f1f;
    text-decoration: none;
    font-size: 14px;
    transition: color 0.3s ease; 
}

.group-1 a:hover,
.group-2 a:hover {
    text-decoration: underline;
    color: #2563eb;
    font-weight:600;
}

.bottom-container {
    border-top: 1px solid #b8a57f;
    padding-top: 24px; 
    display: flex;
    flex-direction: column;
    gap: 30px;
}

.bottom-container p {
    color: #5a5a5a; 
    font-size: 14px;
}

.footer-links {
    display: flex;
    gap: 12px;
    font-size: 14px;
}

.footer-links a {
    color: #5a5a5a;
    text-decoration: none;
    transition: color 0.3s ease; 
}

.footer-links a:hover {
    text-decoration: underline;
    color: #1f1f1f;
}
/*audit section*/

.core-areas{
    margin-top:20px;
}
.subtext{
    display:block;
    margin-top:10px;
}
.subpara{
    display:block;
    margin-top:30px;
}
.bulleted-list{
    padding-left: 32px;
    line-height: 1.8;
    margin-bottom: 24px;
}
.bulleted-list li{
    margin-bottom:8px;
}
.bracket-title{
    display:block;
}
.card-common-headline{
    margin:30px 0;
}
.stripe-demo-container, .notion-demo-container{
    margin-bottom:60px;
}
.stripe-card-container, .notion-card-container, .funnel-card-container{
    display:flex;
    flex-direction:row;
    flex-wrap:wrap;
    gap:22px;
    margin-bottom: 40px;
    border: 1px solid #f5f1e8;
    border-radius: 12px;
    background-color: #f8f5ef;
    box-shadow: 4px 4px 4px rgb(0, 0, 0, 0.2);
    padding: 32px;
}
.stripe-card, .notion-card, .funnel-card{
    width:250px;
    display:flex;
    flex-direction: column;
    flex:1;
    border:1px solid #dcdcdc;
    box-shadow: 4px 4px 4px rgba(0, 0, 0, 0.2);
    border-radius: 10px;
    background-color:white;
    padding:25px;
    margin-bottom: 30px;
    transition: transform 0.3s ease, box-shadow 0.3s ease, border-color 0.3s ease;
}
.stripe-card:hover,
.notion-card:hover,
.funnel-card:hover,
.framework-card:hover {
    transform: translateY(-6px); /* lifts card up */
    box-shadow: 0 10px 24px rgba(0, 0, 0, 0.15); /* stronger shadow */
    border-color: rgba(37, 99, 235, 0.55);
    border-width:2px;
}
.card-title{
    font-size: 20px;
    font-weight:600;
    margin-bottom:16px;
    min-height: 60px;
    color: #1f1f1f;
}
.card-content{
    display: flex;
    flex-direction:column;
    gap:16px;
    flex:1;
}
.card-subtitle{
    font-size: 18px;
    font-weight: 600;
}
.card-body{
    color:#333;
    font-size:16px;
    line-height:1.8;
}
.card-list{
    padding-left:20px;   
}
.card-list li{
    line-height:1.8;
    font-size:16px;
    color: #333;
    margin-bottom: 8px;
}
.focused-audit-container ul{
    padding-left: 32px;
}
.focused-audit-container li{
    line-height: 2;
    margin-bottom: 10px;
}
.focused-audit-container a{
    text-decoration: none;
    color:#7a5c4b;
    font-weight: 600;
}
.focused-audit-container a:hover{
    color:#2563eb;
    text-decoration: underline;
    cursor: pointer;
}
.transparency-disclaimer-container{
    max-width: 1000px;
}
.workflow{
    display:block;
    font-weight:600;
    text-transform: capitalize;
    margin-top:16px;
    color: #1f1f1f;
}
.audit-process-container{
    margin-bottom:40px;
}
.audit-process-container .bulleted-list, 
.funnel-process-container .bulleted-list{
   display:flex;
   flex-direction: column;
   color: #333;
   font-size:16px;
   gap:8px;
}
.disclaimer{
    color:#5a5a5a;
    font-size:12px;
    font-style:italic;
    font-weight:500;
}
.deliverable-content{
    display:flex;
    flex-direction:column;
    gap:16px;
    margin:40px 0;
    width:800px;
}
.tier-subtitle{
    color:#1f1f1f;
    font-weight: 600;
    line-height:1.3;
    font-size: 18px;
    margin-bottom: 16px;
}
.pricing-cta{
    background-color: #7a5c4b;
    color:white;
    padding: 10px 20px; 
    font-size: 16px; 
    font-weight: 600;
    border-radius:10px;
    border:none;
    cursor:pointer;
    box-shadow: 4px 4px 4px rgb(0, 0, 0, 0.2);
}
.audit-tier-1,.funnel-tier-1{
    margin-bottom:50px;
}

.our-focus{
    margin-top:20px;
}
.subsection-subheading{
    font-size:20px;
    color:#1f1f1f;
    font-weight:600;
    margin-bottom: 24px;
}
.funnel-link-cta p{
    margin-top:20px;
    font-weight:500;
    font-style:italic;
}
.funnel-scope-intro p, .framework-intro-container p, .authority-build-container p{
    line-height:2;
}
.framework-demo-video-animation{
    width:auto;
    height:600px;
    display:flex; /*remove flex after putting visual and remove text placeholder*/
    justify-content: center;
    align-items: center;
    margin-bottom: 60px;
}
.bracket-category{
    margin-bottom: 40px;
    color: #2e2e2e;
    line-height: 2;
}

.framework-category{
    display:flex;
    flex-direction:column;
    gap: 56px;
}
.framework-category:first-child{
    margin-top:20px;
}
.framework-row{
    display:grid;
    grid-template-columns: repeat(3,1fr);
    gap:32px;
    margin-bottom:50px;
    align-items: stretch;
}
.framework-card{
    display:flex;
    flex-direction: column;
    width: 400px;
    height:100%;
    border:1px solid #2e2e2e;
    padding:20px;
    border-radius: 10px;
    border:1px solid #dcdcdc;
    box-shadow: 4px 4px 4px rgba(0, 0, 0, 0.2);
    background-color:white;
    padding:25px;
    transition: all 0.3s ease
}
.cognitive-clarity, .behavioral-flow, .structural-integrity{
    border:1px solid #dcdcdc;
    box-shadow: 4px 4px 4px rgba(0, 0, 0, 0.2);
    border: 1px solid #f5f1e8;
    border-radius: 12px;
    background-color: #f8f5ef;
    box-shadow: 4px 4px 4px rgb(0, 0, 0, 0.2);
    padding: 32px;
}
.framework-card .card-subtitle {
    margin-top: 30px; 
}

.framework-category > :first-child {
    margin-top: 24px;
}
.framework-application-examples{
    display:flex;
    flex-direction: column;
    gap:40px;
}
.framework-action-contents .section-subheading{
    margin:20px 0;
}

.example-subtitle{
    font-size: 20px;
    font-weight:600;
    line-height:1.5;
    margin-bottom: 24px;
    color:#1f1f1f;
}

.example-body{
    color:#333;
    line-height:1.8;
    margin-bottom: 24px;
}
.framework-action-contents p{
    margin-bottom: 24px;
}

.final-content > :first-child{
    margin-bottom:32px;
}
form{
    display:flex;
    flex-direction:column;
    gap: 16px;
}
.form-container{
    background-color: white;
    border:1px #dcdcdc solid;
    padding: 12px 16px;
    border-radius:12px;
    box-shadow: 4px 4px 4px rgb(0, 0, 0, 0.2);
    max-width:520px;
}

.form-container .section-heading{
    margin-top:30px;
}
label{
    font-size:16px;
    color:#1f1f1f;
    font-weight:600;
    margin-bottom:8px;
}
input{
    height: 20px;
}
input,select,textarea{
    color:#1f1f1f;
    font-family: "Inter", sans-serif;
    border: 1px solid #dcdcdc;
    padding: 16px;
    font-size:14px;
    border-radius:8px;
    outline:none;
  
}
input:-webkit-autofill,
input:-webkit-autofill:hover,
input:-webkit-autofill:focus,
textarea:-webkit-autofill,
textarea:-webkit-autofill:hover,
textarea:-webkit-autofill:focus {
    -webkit-box-shadow: 0 0 0 1000px #f0fdf4 inset !important; /* green background */
    -webkit-text-fill-color: #1f1f1f !important;
    border: 1px solid #22c55e !important; /* green border */
}

/* Your filled state */
input:not(:placeholder-shown) :not(#email):not(#website-url),
textarea:not(:placeholder-shown) {
    background-color: #f0fdf4 !important; /* light green */
    border-color: #22c55e !important; /* green border - add !important */
}
input::placeholder, textarea::placeholder{
    font-style: italic;
}
#service-needed {
    font-style: italic;
    color: #666; /* Optional: grey out the placeholder color */
    background-color: #ffffff !important;
    border: 1px solid #ccc;
}
#service-needed:valid {
    background-color: #f0fdf4 !important; /* Green background */
    border-color: #22c55e !important;    /* Green border */
    color:#1f1f1f;
}
/* Make the actual options normal (non-italic) */
#service-needed option {
    font-style: normal;
    color: #000;
}

#email {
    background-color: #ffffff !important;
    border: 1px solid #ccc !important;
}
#email:not(:placeholder-shown):not(:invalid) {
    background-color: #f0fdf4 !important;
    border: 1px solid #22c55e !important;
    font-style: normal;
}
input:focus,
select:focus,
textarea:focus {
  border-color: #000;
}
textarea {
    resize: vertical;
}
form button[type="submit"]{
  margin-top: 10px;
  padding: 14px;
  font-size: 15px;
  font-weight: 600;
  border: none;
  border-radius: 10px;
  background: #7a5c4b;
  color: #fff;
  cursor: pointer;
  transition: color 0.3s ease;
}
form button[type="submit"]:hover,
button:hover {
    text-decoration:underline;
    background-color: #2563eb;
}
.after-submission-content .bulleted-list li{
    margin-bottom: 32px;
}
.alternate-option {
    max-width: 600px; 
    border: 1px solid #e5e5e5;
    border-radius: 12px;
    background: white;
    box-shadow: 4px 4px 4px rgb(0, 0, 0, 0.2);
    padding: 32px;
}
.contact-links{
    display:flex;
    flex-direction:column;
    gap: 32px;
}
.contact-links p{
    font-weight: 500;
    color: #333;
}
.contact-links a{
    color: #7a5c4b;
    text-decoration: none;
    font-weight:600;
}
.contact-links a:hover{
    color:#2563eb;
    text-decoration: underline;
}
.final-cta-container {
    max-width: fit-content; 
}

.final-headline {
    margin-bottom: 24px;
}
#contact-final-cta .final-content {
    display: flex;
    flex-direction: column;
    align-items: flex-start; /* Aligns links to the left */
    gap: 16px; 
}

#contact-final-cta .final-content a {
    color: #7a5c4b; 
    font-size: 18px; 
    font-weight: 600;
    text-decoration: none;
    display: inline-block;
}

#contact-final-cta .final-content a:hover {
    text-decoration: underline;
    color: #2563eb; 
}
.error-message {
    color: #ef4444;
    font-size: 13px;
    margin-top: 4px;
    display: block;
    animation: fadeIn 0.3s ease; /* smooth appearance */
}

.input-error {
    border-color: #ef4444 !important;
    background-color: #fef2f2 !important;
    transition: border-color 0.3s ease, background-color 0.3s ease;
}

/* Fade in animation */
@keyframes fadeIn {
    from {
        opacity: 0;
        transform: translateY(-4px); /* slides down slightly */
    }
    to {
        opacity: 1;
        transform: translateY(0);
    }
}

.thankyou-container{
    display:flex;
    flex-direction: column;
    align-items: center;
    justify-content: center;
    max-width: 500px;
    text-align: center;
    padding: 80px 40px;
    margin: 0 auto;
}

.thankyou-icon {
    width: 80px;
    height: 80px;
    border-radius: 50%;
    background-color: #22c55e;
    color: #fff;
    font-size: 40px;
    display: flex;
    align-items: center;
    justify-content: center;
    margin: 0 auto 30px;
}

.thankyou-container p {
    font-size: 18px;
    color: #333;
    margin-bottom: 30px;
}
.case-study-container{
    display:flex;
    flex-direction: column;
    gap: 20px;
    justify-content: center;
    align-items: center;
}
.case-link-container p{
    margin-bottom:56px;
}
.case-link-container a{
    text-decoration: none;
    color:#7a5c4b;
    font-weight: 600;
}
.case-link-container a:hover{
    text-decoration: underline;
    color:#2563eb;
}
.case-study-icon i {
    font-size: 40px; /* Adjust this number to whatever looks best */
    color: #1f1f1f; /* Optional: change the color here too */
    margin-bottom: 40px;
}
.hamburger {
    display: none; /* hidden on desktop */
    background: none;
    border: none;
    font-size: 28px;
    cursor: pointer;
    color: #1f1f1f;
}

@media (max-width: 768px) {
    .hamburger {
        display: block; /* visible on mobile */
    }

    .right-container {
        display: none; /* hidden by default on mobile */
        flex-direction: column;
        position: absolute;
        top: 100%;
        left: 0;
        right: 0;
        background-color: #fafaf7;
        padding: 20px;
        box-shadow: 0 4px 6px rgba(0, 0, 0, 0.1);
    }

    .right-container.active {
        display: flex; /* visible when toggled */
    }

    .nav-links {
        flex-direction: column;
        gap: 20px;
    }

    .sticky-button {
        margin-top: 16px;
        width: 100%;
    }
}